PresenceReport — See Exactly How Your Business Shows Up Online

The Problem

Sound familiar?

The three most common things every local business and SEO consultant who works with them struggles with.

You know something's off, but can't pinpoint the issue

Reviews look OK. The website is indexed. You have a Google Business Profile. You're on Social Media. But the phone still isn't ringing the way it should. You need to see exactly where the leaks are — and no free tool tells you the whole story in one place.

Your competitors are pulling ahead and you can't see exactly how

Someone in your area is getting the calls. Better reviews? More photos? A faster website? A stronger presence on directories? You can't fix what you can't measure — and comparing yourself to competitors manually can be many hours of labor intensive work.

The tools that show you this come with a high cost

There are some amazing SEO & Local presence enterprise platforms out there. Also they are $80–200/month, and require a training course to understand. You don't need a full SEO suite to see your online presence. You need clear answers about your business, in plain language, without the price tag.

What You Get

Everything you need to see the full picture

Each capability is built around one job: turning what's invisible about your online presence into something you can see, understand, and act on.

Know your score at a glance

The proprietary Presence Score (0-100) and letter grade give you an instant, objective read on your online visibility. No jargon, no interpretation required — just a number and a grade you can immediately understand.

See exactly where you're falling short

Seven scored categories break your audit into specific areas: Google Reviews, Google Business Profile Completeness & Photo Presence, Competitive Position, Website Health, Omni-Channel Web Presence, and AI Visibility. Each one shows where you're strong and where you're bleeding opportunity.

See how you stack up against local competitors

Every audit automatically finds and benchmarks your top local competitors. See exactly who's outperforming you on reviews, ratings, and photos — and by how much.

Get a prioritized action plan, not just data

Every audit generates prioritized, actionable recommendations with the reasoning behind each one. Not generic tips. You get actionable fixes tied to your specific gaps, ranked by what will move the needle most.

Get an in-depth technical SEO audit included

A full technical crawl of up to 25 pages: title tags, meta descriptions, headings, structured data, images, internal links, page speed, AI crawler policy, and more. Every page metric graded pass, warning, or critical.

See what your customers are actually saying

AI-summarized sentiment distills every review into a plain-language story: what customers love, what themes come up again and again, which strengths are your biggest word-of-mouth drivers. It's the review-reading that quickly surfaces what your business is doing right and issues to immediately address to increase your customer base and profits.

Comprehensive - ChatGPT, Gemini, Claude, & Perplexity

See yourself through AI's eyes

The AI Visibility Check tests whether AI systems can find and recommend your business. When they can't, you see the exact response the AI gave, and which competitors it recommended instead. It's a competitive threat map for the way people are search the web in 2026 and beyond.

Test AI visibility across 4 platforms with your own custom queries

Not all AI checks are the same. PresenceReport tests your visibility across four leading AI platforms with live web-search grounding, so what you see is what real users see today. Enter up to five of your own custom queries — the exact phrases your customers might use — and find out whether AI recommends you, someone else, or nobody at all.

Track your progress over time

Re-audit any business and get a visual before-and-after comparison. Score deltas show exactly what improved or slipped since your last audit. Proof your work is paying off, or an early warning that something needs attention.

Spot review red flags instantly

Review velocity scoring goes beyond star ratings. See how frequently new reviews come in, detect review droughts, and identify whether you're gaining or losing momentum. Stale reviews are a silent killer for local rankings.

Audit your entire web footprint, not just Google

The omni-channel web presence scan checks Google, Yelp, Facebook, and other directories where your customers might find you. It verifies NAP (Name, Address, Phone) consistency with per-source detail — the single most common local SEO mistake, and one many business owners don't even know they have.

Get a professional, branded report you can share

Every audit generates a shareable, professional report. Clean design, plain language, ready to hand to a business partner, a client, or your own team. Add your company name & logo for full white-label delivery.

How It Works

From a business name to a complete audit in minutes

STEP ONE

Enter any business

Type a business name and city. PresenceReport finds the exact listing and automatically identifies the top local competitors — no manual setup, no configuration.

STEP TWO

Watch the audit build in real time

Each check runs live: Google presence, website scan, review analysis, competitor benchmarking, and AI visibility test. You see progress as it happens. In a few minutes, you have a complete Presence Score with a prioritized action plan.

STEP THREE

Review, share, act

Every audit is a shareable, branded report you can save, send to a client, or hand off to a business owner. Actionable, professional, ready to use.

Click to zoom

The Presence Score

Everything you need to know, at a glance.

Every report opens with a proprietary Presence Score, a letter grade, and instant summary metrics. All seven scored categories — Reviews, Profile, Photos, Competitive Position, Website, Web Presence, and AI Visibility — get their own score you can see at a glance. No wading through pages of data to find the takeaway.

Click to zoom

AI Visibility

See yourself through AI's eyes.

The AI Visibility Check tests whether AI systems can find and recommend the business. When they can't, you see exactly what the AI said — and which competitors it recommended instead. It's a competitive threat map you can't get anywhere else, and it's becoming critical as more customers ask AI for local recommendations.

Click to zoom

Technical SEO Audit

The depth of an enterprise tool, without the price.

Every audit includes a deep technical crawl of up to 25 pages — title tags, meta descriptions, headings, structured data, images, internal links, page speed, and more. Prioritized "Quick Wins" surface the high-impact fixes first, so you know exactly where to start.

Pricing

Simple pricing. Cancel anytime.

Start with 3 free audits. Upgrade when you're ready to run more.

Free plan · $0

Start with 3 free audits

Run the complete audit — Presence Score, competitor benchmarks, and AI visibility — before you pick a plan. Every report you generate is yours to keep, forever.

Get started free No credit card required

Monthly plans

Pick your monthly audit volume — every plan includes the full toolkit. You're only choosing how many audits you run.

Every plan includes

Full Presence Score AI visibility check Competitor benchmarking Technical SEO crawl Shareable report links White-label branding Lead List Generator Scheduled monitoring

Scout

$29/mo

10 audits / mo

Best for solo consultants and owners auditing a handful of businesses each month — enough to cover your own presence plus a few prospects.

Choose Scout

One-off audit packs

No subscription? Buy audit credits as you need them. Pick a pack and you're ready to run.

Best rate

Paid plans are billed monthly in US dollars and auto-renew until canceled. Monthly audit allowances reset at the start of each billing cycle and do not roll over. You can cancel anytime from your account billing settings; your subscription remains active until the end of the current paid period. All sales are final — see our Refund & Cancellation Policy. Free plan: 3 audits total, one-time, with lifetime access to the reports you generate.

Common Questions

Answered honestly.

The proprietary 0-100 metric that measures overall online visibility across Google Business Profile, website health, review platforms, social presence, and AI search visibility. It's the single number that tells you how a local business shows up online — and gives you a benchmark to track over time.

Most audits complete in a few minutes. The tool runs a lot of live checks — website scan, competitor benchmarking, review analysis, AI visibility test across multiple platforms — and you'll see progress on screen while it runs. The upside of the wait: every audit uses fresh, real-time data, not stale snapshots.

No. The report is designed to be readable by a business owner with zero SEO training. Every score comes with a plain-language explanation, every recommendation includes the reasoning, and everything is prioritized by impact so you know what to tackle first.

Absolutely. Many of our users are business owners auditing their own businesses to understand their online presence. Others are consultants and agencies running audits on prospects and clients. The tool works the same either way.

Every new account gets 3 free audits — one time, not monthly. No credit card, no trial timer. Run real audits on real businesses, generate real reports, and keep lifetime access to those reports. When you're ready to run more audits, upgrade to Starter or Pro.

Yes. Starter plans and above include white-label branding — your company name appears on every report. Great for consultants and agencies delivering reports to clients under their own brand.

Yes. Re-audit any business and get a visual before-and-after comparison showing exactly what improved — or slipped. Paid plans include scheduled monitoring with automated alerts when scores change. Perfect for tracking your own progress or for ongoing client relationships.

It tests whether AI systems can find and accurately describe the business, using the kinds of queries a real customer might type. When your business isn't mentioned, the report shows you the exact AI response — and which competitors the AI recommended instead. This is a new dimension of search visibility that no other audit tool measures, and it's becoming critical as more customers ask AI for local recommendations.

Real-time data from live sources — the tool crawls the business's website, checks their Google listing, scans directories and review platforms, and queries AI systems fresh on every audit. Nothing is scraped, cached, or estimated. When you re-run an audit a week later, you get a real snapshot of what changed.

Log in to your account, go to Billing, and scroll down the page to the red cancel button. You can cancel at any time without contacting support. After cancellation, your subscription remains active through the end of your current paid period. Your account, your reports, and any remaining credits stay accessible — see the Refund & Cancellation Policy for full details.

See exactly how your business shows up online — across every channel that matters.

Sound familiar?

You know something's off, but can't pinpoint the issue

Your competitors are pulling ahead and you can't see exactly how

The tools that show you this come with a high cost

One audit. The whole picture.
Zero guessing.